Idea generation for innovations
- Trend research
The analysis of short-, medium- and long-term trends in social change and product development gives crucial information for discussing and help create successful business plans for the future.
- Creative workshops
In-house creative workshops with external moderation can help with the development of product ideas that meet real needs and are truly tailored to the target group.
- Concept development workshops
How do you actually write a good concept? This workshop will help instil the basic principles of writing good concepts and concludes with the formulation of product ideas as written concepts.
- Concept testing
Concept testing uses interviews and other methods to ensure that the concept you come up with appeals effectively to the prospective target group.